Call UK +44 (0)1202 892863 Call North America +1 877 450 2172

Call UK +44 (0)1202 892863

Call USA and Canada +1 877 450 2172

Blog

Making the NRF Retail Big Show Innovations a Reality

NRF Retail’s Big Show 2018 in New York is nearly here. From 14th – 18th of January over 35,000 attendees will hear about the latest solutions set to transform the retail industry. 18,000 retailers will come together to demonstrate ideas, the latest retail technology and collaborate on the next big thing.

Big names in retail will be speaking at the event, covering a range of topics regarding retail transformation. The sessions will cover four key topics including technology, business performance and growth, innovation and partnerships and collaborations. The details won’t be released until after the event, so we’ve picked a few topics and discussed how our digital solutions, in the form of iPad retail stands, could help make these innovations a reality!

Technology

  • New strategies for virtual reality

We’ve discovered ways VR can work for businesses and look forward to seeing the technology in retail spaces. Tablet kiosks could be the centre point of VR by giving consumers an interactive screen to set up their VR experience. Many retailers could show what their products look like in their customers’ homes, much like IKEA is already doing, in virtual reality. Exciting!

  • Bringing cutting-edge digital technologies instore

Cutting edge technology such as beacons and biometrics are already making their mark in the retail industry. Macy’s rolled out beacons to 4,000 stores, which let any nearby Bluetooth-enabled smartphone to ping with personalized, real time messages, offers and promotions. iPad kiosk stands could help strengthen an omnichannel strategy, by reiterating these offers on-screen as they walk in the door.

Biometrics succeeded in the case of Apple Pay, and retail stores could be looking to incorporate that too. Our retail POS systems can be integrated with fingerprint and other biometric scanners, so that customers can pay with a single touch. Easy.

Business Performance and Growth

  • Improve store and online traffic

iPad retail displays are a core tech solution to improving store footfall and online traffic. They offer an experience, making you stand out from the competition and incite the public in from the pavement. iPad kiosks are the ideal omnichannel solution to ensure your store offerings reflect those online, so that customers can conduct research on your products and browse your website in store to enhance conversions. We expect to see a rise in showrooming and more retailers switching to self-service kiosks.

  • Encourage repeat visits and loyalty

Going digital with loyalty schemes is as easy as a tablet enclosure. You can improve customer retention and attract new ones with a loyalty scheme that incentivizes, and optimize the experience with a fun, digital way of retrieving it with tablet kiosks. It also allows retailers to subtly collect data that could be used for email marketing. More retailers will be doing this – and many such as New Look are already asking for email addresses at checkout to provide users with an e-receipt.

View all the topics set to be discussed at the Big Show and get in touch to discover how our digital solutions, such as this Slimline 10 Plus wall mounted iPad kiosk, can help your retail business grow. Contact the imageHOLDERS team by calling +44 (0)1202 892863 (UK) or +1 877 450 2172 (US) or email [email protected].