Paddy Power has deployed a Custom-Build imageHOLDERS 32” touchscreen Kiosk Solution to enhance their customer engagement.

Today, they have 600 shops in the UK & Ireland and they have always been proactive in ensuring in-store betting continues to thrive, alongside their online presence.

With many other physical bookmakers’ doors being forced to close, Paddy Power has been using the latest technology to bridge the gap between online and in-store betting.

Paddy Power needed a kiosk solution that could enable them to fill the gap between in store and online betting. 

With online betting customers having access to a number of digital tools, they required a solution that allowed them to enclose a screen, so that in-store customers could benefit from online tools whilst travelling to a store. 

Along with the core racing information, the kiosk gives visibility to information segmented by price, stats, markets, tipsters and visualised form. 

Paddy Power installed a custom imageHOLDERS kiosk solution, tailor-made to their specific business requirements. 

The final solution was a sleek and compact stand, at a comfortable height for standing patrons, with an Elo 32” screen. The solution boasts modular architecture, allowing for the integration of further devices and functionality in the future, such as a receipt printer.

Additionally, a concept that includes a writing shelf in this custom design is currently under review.

“We have used IH solutions in our 620 Paddy Power retail shops since 2015 and have always had a good working relationship with Pete Thompson. Every one of our shops will have at least one IH product. The latest concept is a trial product being used in our new shop openings and we will continue to monitor performance as we open shops in Q3/Q4 2022 and Q1 2023. Now that Pete has taken on a new challenge in Canada, we are looking forward to working with Adrian and the extended team at IH.”

• Ian Quinlan, Technical Field Services Manager, Paddy Power