Case Studies

Bosch Thermotechnology - Orlando & Las Vegas - USA

Bosch Thermotechnology - International Builders' Show

Project: Bosch Thermotechnology Exhibition Stands

Location: The AHR Expo 2010, Orlando & The International Builders’ Show (IBS) 2010, Las Vegas, USA

Scope: Custom design, build and install exhibition display solutions for Bosch Thermotechnology in North America for The International Builders’ Show (IBS) and The AHR Expo, both of which took place in January 2010.

The custom displays were designed to exhibit specific products and graphics relating to four divisions of the Bosch Group: FHP, Boilers, Solar and Tankless.

Bosch Thermotechnology - The AHR Expo 2010

Illuminated aluminium framed plinths were used to highlight the products and display them in the best possible light.

Additionally larger illuminated units were used to differentiate between the diverse brands, which also provided additional hidden storage.

Freestanding structural display units were designed with flexibility in mind, for easily interchangeable graphics and wall-mounted equipment.

These sturdy display units also included literature pockets and angled dispenser shelves and retained their sleek appearance with subtle cable management for all lighting and power requirements.

Touch-screen multimedia display kiosks with striking wave aluminium profiles were positioned around the stand as product information points, with lockable casters for optional mobility.

Large illuminated signage was positioned in the centre of the exhibition stand, which was clearly visible from a distance, in order to attract visitors to the stand.

Some displays were made to display working products, including one which combined two heat pumps; one heated water pumped through an under floor heating system, and the other used as an air conditioner.

Bosch Thermotechnology - The AHR Expo 2010

Bosch Thermotechnology - The AHR 2010

BAA / Emirates Heathrow Airport - London

BAA London Heathrow Terminals

Project: BAA/Emirates - Heathrow Terminals

Location: London, England

Scope: Design, build and install a display solution for screening the World Cup 2010 matches in Heathrow Airport terminals.

Design five freestanding 60″ screen stands, sponsored by Emirates, for showing the World Cup 2010 matches during June and July in each of the airport terminals.

It was imperative that the screen stands were delivered to the highest specification to meet the rigorous airport requirements; in terms of aesthetics, safety and stability.

The displays needed to be robust and sturdy enough to withstand the busy airport environment, but not look out of place in the contemporary surroundings of the airport terminals.

World Cup 2010 Screen Stands - Heathrow

In order to meet with the strict safety and security requirements, the units had to be completely fireproof, with no void compartments and no removable fixings. The custom designed screen stands had secure tamper-proof hidden fixings and were delivered as entirely assembled stand-alone units for added security.

The freestanding screen stands were manufactured with interchangeable aluminium panelling and vinyl graphics that can be re-branded, allowing BAA to sell advertising space on the units and re-use them for future events. The display units have the possibility of being double-sided; with both screens and graphics able to be displayed on each side of the stands, so they can be used for ensuring
they are future-proof and great value for money.

ImageHolders were able to turnaround the screen stands in three weeks - from custom designing, building and delivering the complete units to fulfil the client’s visual brief. All engineering was completed in-house by the ImageHolders team, to match the the required design, producing display stands that were fit for purpose, reusable and of a quality that was suitable for an airport environment.

World Cup 2010 Screen Stands - Heathrow

BAA / HSBC Heathrow Airport - London

BAA London Heathrow Terminal 5

Project: BAA/HSBC - Heathrow Terminal 5

Location: London, England

Scope: Design a display for A6 sized “Welcome to London Guides” sponsored by HSBC, for visitors to take as they pass along the walkway on arriving at Heathrow airport.

It was imperative that the dispenser stands were delivered to the highest specification to meet the rigorous airport requirements; in terms of aesthetics, safety and stability. The displays needed to be robust and sturdy enough for the busy airport environment, but not look out of place in the contemporary, stylish new Terminal 5 building.

In order to meet with the strict safety requirements, the units had to be completely fireproof, with no void compartments and no removable fixings. The custom designed dispenser stands had secured non-removable end-caps, tamper-proof, and hidden fixings and were delivered as stand-alone units for added safety.

In total 37 units were delivered to Heathrow Terminal 5.

The dispensers were custom built to hold enough guides that they would only need to be restocked once a week. The shelves were designed so that the guides would remain clearly visible, kept neat and tidy and could be easily taken by visitors as they pass by.

The simple, slim and sleek aluminium dispenser stands with bold graphic headers allow the guides to be easily visible from a distance, while the stands remain unobtrusive in the busy airport walkway. The dispenser shelves are positioned at heights that are suitable for all ages and abilities to encourage all visitors to pick them up.

Since the ImageHolders stands have been in Terminal 5, the pick-up rate for the Welcome to London Guides has increased by 30%.

Welcome To London Guides Dispenser

Browns Fashion - London

Browns Fashion

Project: Browns Fashion

Location: London, England

Scope: Create a customised solution for Browns existing clothes rails, to ensure that the clothes were displayed front-facing.

Custom brackets were designed to match the existing clothes rails in only a few days turnaround. The bespoke brackets were entirely versatile, easy to fit onto the existing rails and simply removed when required. Also adjustable custom-made clips were designed to display header cards above the clothing.

Bespoke Card Holders for Browns Fashion 40th Anniversary Event

Browns is one of London’s most valued fashion landmarks, since its creation as a small boutique in 1970, it continues to offer the ultimate shopping experience.

On 12th May 2010, Browns hosted their 40th Anniversary event at the Regent Lofts and Penthouses, which also holds the ‘Browns: 40 Years of Fashion Innovation’ exhibition, showcasing fashion innovation in London over the last four decades.

To ensure they had the very best displays for this prestigious event, Browns contacted ImageHolders to design and deliver customised graphics holders for labelling the different designer mannequins.

The claw card holders were designed with a custom white gloss finish to coordinate with the white mannequins and stood on plinths, for a simple yet stylish display solution, which did not detract from the stunning designer clothes.

The card holders were not only sturdy, holding the labels securely in place, but they also ensured the labels could be easily changed when required and the displays themselves could be reused time and time again.